House to launch mask vs virus campaign

THE House of Representatives, through the committee on tourism, is launching a campaign called “It’s A Mask” to help the government prevent the spread of coronavirus disease (COVID-19).

Likewise the campaign, according to chairman of the tourism committee and Laguna Rep. Sol Aragones, seeks to showcase unity and “bayanihan” against COVID-19.

“IT’S A MASK!” Campaign is a collective effort of the legislators under the leadership of Speaker Alan Peter Cayetano who with the House members will lead the digital campaign of practicing health and safety protocols.

The campaign is launched under CONG-TOUR or Congressional Tour, the domestic tourism promotion program initiated last November 2019 in the same committee. 

The campaign is a public health promotion project geared towards building public confidence that would greatly benefit both the public and private sector, in anticipation of more intensified opening of other economic activities, especially in the tourism industry, despite the current pandemic.

The campaign emphasizes the importance of following health and safety guidelines set by the government to fight COVID-19.

According to the World Health Organization, wearing a medical mask combined with physical distancing and frequent hand-washing is among the preventive measures that can limit the spread of COVID-19.

“Hinihikayat po natin ang bawat barangay, munisipyo, probinsiya, iba’t ibang organisasyon, bata man o matanda, na sumama sa atin sa kampanyang ito. Ngayon na natin pagsasama-samahan ito, hindi bukas, hindi sa isang araw, ngayon na MISMO!” Aragones said.

Moreover, the tourism sector is gearing up for the new economy. The Department of Tourism announced the opening of Boracay and Palawan to local tourists from the same region.

It continues to strictly monitor the compliance of businesses, partners and other stakeholders with health and safety protocols in tourist destinations, hotels, resorts, tours and other tourism-related activities as it eyes to reopen tourist destinations as more provinces are put into modified general community quarantine (MGCQ) classifications.

Aragones believes that now is the perfect opportunity to urge the public to participate in the campaign aiming to increase public awareness of the benefits of wearing a mask, physical distancing and frequent hand-washing. This is with the hope of bringing down the number of COVID-19 cases, assisting the medical community cope with the pandemic and boosting and encouraging domestic tourism.